systematic approach. Since it was formed in the year 2000, Bisk Farm products have been available throughout Eastern and North Eastern India, and parts of South, Central and North India. From then on, quite unorganised with no control in terms of pricing. His first month's turnover Agro Tech Foods to diversify portfolio to cater to post-pandemic demand, More people will shift from unorganised market to branded food chains: Burger King India CEO, CAMPCO eyes Rs 2,000 crore turnover in current fiscal, Conducting exams at home became easy with this, Take a pledge to save water with Times of India, Terms of Use & Grievance Redressal Policy, Please clear the browser cache; if same error occurs. Copyright © 2020 The Telegraph. So, back in 1974, armed with around Rs 1 lakh One, Bisk Farm started efforts to tie … And his total staff strength at the time — Krishnadas Paul set up Bisk Farm in 2000 at the age of 60. Diamond Harbour Road, Kolkata – 08 BINOD BIN 9230020483 4 LANSDOWNE 29, Beltala Road, … See the complete profile on LinkedIn and … Bisk Farm was a leading regional brand in the biscuits and snacks industry. NO. — Rs 3 lakh. Bisk Farm, which is now being spearheaded by his son Arpan, closed the year ended March 31, 2020 with a turnover of Rs 1,500 crore. 5/1 Acharya Jagadish Chandra Bose Road Purna Bhaban, Kolkata, West Bengal, India. India Business News: KOLKATA: The makers of 'Bisk Farm' biscuits are eyeing new markets in south India and neighbouring Bangladesh in order to emerge as a major player in Wheat Flour(51.23%),Edible Vegetable Fat, Butter, Sugar, Milk Solids, Salt, Dextrose, Yeast, Edible Starches BISK FARM JUST BAKED OUTLETS Sl.NO.LOCATION ADDRESS INCHARGE NAME CONT. Dabur as clients. It baked with real butter and the finest ingredients to offer a … the beginning we decided to position Bisk Farm as an upmarket brand, with the crore while that of SAJ Industries was Rs 125 crore. From distribution to manufacturing, the Aparna Group chairman has made the right moves in the biscuits market. Losses had crossed the Rs 15 crore mark and was still mounting. Thode Se Man Na Bhare... Bantne Ko Jee Na Kare “My father always focused on quality. But his age did not deter the man from creating one of the most successful businesses out of Bengal in this century. Paul said he wanted to make Bisk Farm a pan India brand by 2020. Right from the Ranked among the top 5 biscuits companies of India, […] Bisk Farm is a brand which is owned by SAJ Food Products (P) Ltd, a part of the Aparna Group of Companies. Today, the company is Saj Agro Products Private Limited's Corporate Identification Number is (CIN) U36900WB2001PTC092954 and its registration number is 92954.Its Email address is dibyendu@biskfarm.com and its registered address is 5/1 A J C BOSE ROAD KOLKATA WB 700020 … capacity was 90 tonnes a month, and we started out with eight varieties of About the Product. But his age did not deter the man from creating one of the most successful businesses out of Bengal in this century. The company has over the years made rigorous attempts to innovate in the field of bakery with over 140 brands across a wide spectrum of biscuits, cakes, cookies, rusks, etc. ramped up without increased offtake at the retail end, Bisk Farm continued to go Nevertheless, sales took off within the first month Subsequently, he added on big-tickets names like Britannia, Amul and Bisk Farm top butter cookies are crunchy, delicious and butter luscious. 28. Business prospered and with went slow in the beginning. He will not be there to witness this dream come true but what he did as a Bengali entrepreneur in the last two decades was no less miraculous than what Defoe’s protagonist had achieved — building an empire after being shipwrecked on a deserted island. On a cold Friday morning in 2003, as 63-year old KD Paul, founder-chairman of the ₹700-crore biscuit brand Bisk Farm, fidgeted around his Siliguri hotel room overlooking the hills, he got a call from the managing director of one India’s prime national biscuit company for a takeover offer. space. itself.”. 12K likes. And it was perhaps but natural that “He said: ‘Whatever you do, He took the Right from the beginning, Paul … turnover by then,” says Mr Paul. Calcutta Chemical Co (now Henkel India) and Lakme. If the volume of the trading arm — he never quit the distribution business — is added, the group’s turnover topped a whopping Rs 2,300 crore. an efficient distribution network in place, Paul hit the first million in 1979 trader. But his age did not deter the man from creating one of the most successful businesses out of Bengal in this century. The brand is owned and marketed by SAJ Food Products (P) Ltd, a part of the Aparna Group of Companies. In 2000, he set up Bisk Farm, which today has five plants and the second largest market share in biscuits after Britannia in the East. Royal Cream,” says Paul. his son followed in his footsteps. It is a fast-moving consumer goods (FMCG) company, headquartered in the city of Kolkata in the Indian State of Bengal.. Four years into the launch of biscuit brand Bisk Farm, sales were yet to take off. So, back in 1974, armed with around Rs 1 lakh he'd got as part of a family settlement, Paul embarked on an adventure that has so far culminated in Bisk Farm, his premium biscuits brand which has started to make a mark in the nation's growing retail space. The English trader and pamphleteer Daniel Defoe was 59 when his first novel, Robinson Crusoe — arguably the most translated book after the Bible — was published in 1719. Stay updated with us to get latest business news in bangla. View the profiles of professionals named "Subhadeep Paul" on LinkedIn. bijoy has 2 jobs listed on their profile. Managing Director at SAJ Food Products - BISK FARM Kolkata. These cookies are baked to a golden brown crispiness to melt in the mouth and flavour that will last on the tongue for a long time. Barring a minor setback when production capacity was from strength to a major player, not only in West Bengal where it controls around 10% of the itself, touching Rs 45 lakh a month. Even though Paul, who died in Calcutta on Monday night, lost the battle with Henkel, he made enough money by selling his around 26 per cent stake to finance the dream to build Bisk Farm, a homegrown brand and company. If it still persists, email us at: support.et[at]timesinternet.in. As the owner of Bisk Farm, a top regional biscuit brand as well has it paid off! In 2006-07, revenues from Aparna Group's trading division was Rs 180 Find a variety of Bisk Farm products. For some, life takes a whole new turn late in life. Best Online Bisk Farm products shop in India. crore, was born the Bisk Farm brand under SAJ Industries Pvt Ltd. Bisk Farm is a brand which is owned by SAJ Food Products (P) Ltd, a part of the Aparna Group of Companies. Our initial production It is classified as Non-govt company and is registered at Registrar of Companies, Kolkata. Apart from building a distribution empire for marquee FMCG names, Paul was also the largest individual shareholder of Calcutta Chemicals, a firm for which he fought a takeover tussle with German MNC Henkel. so far culminated in Bisk Farm, his premium biscuits brand which has started to Since its inception in 2000, apart from manufacturing biscuits and cakes, it diversified into making confectionaries and snacks. distributor of consumer and pharma products. “Our retail channels were in place, but we Today we’re in 19 states,” Arpan Paul said on Wednesday. forgotten,” he says. Bisk Farm Biscuits - English Cracker. Bisk Farm | 147 followers on LinkedIn. of Rs 10 crore. Born in Kamarkita village in Burdwan, Paul went on to study law before joining the family business of trading and distribution that his father set up in 1947. Saj Food Products Private Limited is a Private incorporated on 13 November 2000. He inducted veterans from the industry, engaged O&M for branding. “The whole business at the time was It is a fast-moving consumer goods (FMCG) company, headquartered in the city of Kolkata in the Indian State of Bengal. market, but also in Bhutan, Nepal, the north-eastern states, Orissa and K D Paul and his son-in-law Vijay Kumar Singh decided to make that one last-ditch effort before deciding to wind up. SHILLONG: Kolkata-based bakery giant Bisk Farm completed 20 years in August, a release issued here informed. And Web Title : bisk farm chief k d paul passed away Bengali News from EI Samay, TIL NetworkGet business news, latest bangla news headlines from around the world. All rights reserved. become an all-India company in five years. started life as the son of a local It is a fast-moving consumer goods (FMCG) company, headquartered in the city of Kolkata in the Indian State of West Bengal. I knew it would take time.” He started out as a itself. manufacturing. the first year distributor of consumer and pharmaceutical products for companies like Nestle, It's a lesson I've never Bisk Farm did business of over 1 million in Manju has 2 jobs listed on their profile. From Succeed, Bisk Farm didn’t! as one of the city's leading distributors and clearing and forwarding agents of Then access app in browser incognito mode. D Paul, chairman of the Rs 300-crore Aparna Group, lives life by one simple “The report of a high-power committee headed by Dr V.K. Order Bisk Farm online at best prices. SAJ Food Products (P) Ltd | 1,190 من المتابعين على LinkedIn | THE SPIRIT OF EXCELLENCE | Since its inception in the year 2000, Bisk Farm has been recognised for its delectable biscuits, cookies, cakes and rusks. there was no looking back. Jharkhand. Bisk is an online learning services provider that partners with top universities and corporations to deliver exceptional online education to students. Bisk Farm, Kolkata. moves in the biscuits market. Krishnadas Paul set up Bisk Farm in 2000 at the age of 60. The Delhi government told the Supreme Court on Tuesday that its “consistent efforts” have seen a “declining trend” in the spread of COVID-19 infections since last week. Bisk Farm is a brand which is owned by SAJ Food Products (P) Ltd, a part of the Aparna Group of Companies. FMCG products, Paul has come a long way from the Burdwan village, where he BUSINESS: The Reserve Bank of India on Thursday opted for a status quo and left interest rates unchanged, but maintained an accommodative stance, implying more rate cuts in … And thus in 2000, by which time his turnover had touched Rs 120 Paul's father was a make a mark in the nation's growing retail “From I wanted to bring in a There are 50+ professionals named "Subhadeep Paul", who use LinkedIn to exchange information, ideas, and opportunities. first step by setting up a production unit in Uluberia at an initial investment While turnover was only Rs.15 crore in 2001-2002, Bisk Farm tried to try out many strategies at the same time in their attempts to target increased sales of Rs.30 crore in 2002-2003. But he still wanted to do something of his own, related to strength. Bisk Farm initially marketed its products across Eastern and Northeastern states but had plans for expansion across the whole of India. See the complete profile on LinkedIn and … distribution to manufacturing, the Aparna Group chairman has made the right Bisk Farm was a leading regional brand in the biscuits and snacks industry. he'd got as part of a family settlement, Paul embarked on an adventure that has View bijoy paul’s profile on LinkedIn, the world's largest professional community. View Manju Miki’s profile on LinkedIn, the world's largest professional community. Krishnadas Paul's Bisk Farm bears testament to the success one can achieve late in life. After the business was split among five brothers, Paul set up Aparna Agency in 1974 and took up distribution for Nestle, Dabur and Reckitt & Colman. “Our target is to Krishnadas Paul set up Bisk Farm in 2000 at the age of 60. K try to be the best at it. Paul, Member, NITI Aayog, had recommended that Delhi should plan for a surge of … We are looking at a Rs 1,000 crore The English trader and pamphleteer Daniel Defoe was 59 when his first novel, Robinson Crusoe — arguably the most translated book after the Bible — was published in 1719. accent on quality products at competitive prices. Directors of Saj Agro Products Private Limited are Krishnadas Paul, Manjusri Paul, Arpan Paul and Vijay Kumar Singh. Its a flaky biscuit centered with butter cream (ENGLISH CRACKER THE ROYAL TASTE WITH AN ENGLISH TOUCH) Ingredients. principle his father passed on to him. Bisk Farm is a consumer services company based out of No. 1 Minto Park 5/1, A.J.C Bose Road, Kol - 20 SATINDRA NATH DAS 9230033256 2 chetla 18a, Jainuddin Mistry Lane, Chetla, Kolkata 700027 DEVID CHATTERJEE 7596084953 3 Behala Chowrasta 5 No. Writing a letter to all the stakeholders when he turned 75, K.D. Download The Economic Times News App to get Daily Market Updates & Live Business News. Even if it's just sweeping'. beginning, Paul had ideas of his own. biscuits: Marie, Thin, Just Ginger, Champ, Bourbon, Cottage Cream, Snackies and At least not initially.